In The Game Identifies "Short-Print" Autographed Cards in NHL Franchises
In The Game, Inc., manufacturers of NHL-licensed hockey cards, is identifying which Autographed
cards from their recently issued NHL Franchises brands, have smaller circulation numbers than
NHL Franchises - Canadian Edition was released on February 28 and included a total of 104 different
cards in a special Autograph set. A total of 18 of those cards are available in shorter supply. NHL
Franchises - U.S. West Edition was released March 31. That product has 102 different cards in the
Autograph set, 19 of which are available in shorter supply.
"It was not our intent to dispense any of this information," explained In The Game President
Dr. Brian Price, "because the market usually does an effective job of identifying which cards are
in greatest demand. However, NHL Franchises has been an extremely popular product and a number of
collectors made a compelling argument for identifying which cards are the short prints and how this
would be a service to the hobby. We listened and as a result, this information is now available."
The Autograph cards are seeded at a rate of one per 16 packs in both the Canadian Edition and U.S. West
Edition of NHL Franchises.
The lists are as follows:
SHORT PRINTS IN NHL FRANCHISES - U.S. WEST EDITION
Glenn Hall (Chicago)
Glenn Hall (Detroit)
Glenn Hall (St. Louis)
SHORT PRINTS IN NHL FRANCHISES - CANADIAN EDITION
Frank Mahovlich (Montreal)
Frank Mahovlich (Toronto)
Lanny McDonald Calgary
Lanny McDonald (Toronto)
Tiger Williams (Vancouver)
Both editions of NHL Franchises also offer 150-card base sets, and 10 different game-used memorabilia
card sets. The game-used cards are inserted at a rate of one per 20 packs. A third edition, NHL Franchises
- U.S. East Edition, is scheduled for release on April 28.
In The Game, Inc. has produced Be A Player, In The Game and Parkhurst brands of hockey trading cards since
1998-99. The company issued six different hockey card products in 2003-04 and is planning several more
releases in 2004-05. The initial Heroes & Prospects set was released in November 2004 and an Update version
was released in February. In The Game NHL Franchises is being issued in three phases beginning with the
Canadian Edition (February 28), followed by the U.S. West Edition (March 31) and the U.S. East Edition
(April 28). The Ultimate Memorabilia 5th Edition is scheduled for release in May, 2005.
Source: In The Game, Inc.
Date: March 30, 2005
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