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Upper Deck & Tiger Woods Go for the Gold with National Sweepstakes

Lucky Winners Receive Once In a Lifetime Chance To Attend Clinic With World's Best Golfer; Secret Tiger Silver Ball Marker Bounty Cards Worth $1,000

Tiger Woods Card 2004 Upper Deck Golf returns to the fairways, sand traps and greens around the country with a 132-card set featuring all of last year's best moments and a national sweepstakes whereby golf enthusiasts can win an invitation to a clinic hosted by Tiger Woods. For the third consecutive year, Upper Deck will pair up with Tiger Woods to bring golf fans and collectors together for a unique once-in-a-lifetime experience. This year, 10 collectors who find the Tiger Woods Golden Ball Marker card will be given an opportunity to learn and enhance their golf skills from the number one ranked male golfer in the world -- Tiger Woods.  

No need to fret if you don't find the Tiger Golden Ball Marker card -- consumers successfully discovering the secret Tiger Silver Ball Marker bounty card can redeem it for $1,000. There are 20 total Tiger Silver Ball Marker bounty cards.

"Golf enthusiasts are always clamoring for ways to get closer to the action on the greens," said Bruce Schragin, director of marketing at Upper Deck. "The Go For the Gold Sweepstakes is a perfect example of Upper Deck and Tiger Woods commitment to introduce the game of golf and sports card collecting in fun and interactive ways to fans."

Schragin added, "We continue to show a category leadership position in our industry by creating and producing the best collecting experience available and for partnering with the top players in all major sports such as Annika, Tiger, Ichiro and LeBron to represent our brands."

Sweepstakes winners will be announced in late September. All winners will receive round-trip airfare to Orlando, hotel accommodations and memorabilia from their special experience with Woods. The event will take place Oct. 18, 2004. For more information on this sweepstakes and the Upper Deck Company, visit www.upperdeck.com.

Collectors and fans alike will enjoy the beautifully-photographed cards capturing Annika Sorenstam's play at the Bank of America Colonial, Tiger winning back-to-back WGC -- Accenture Match Play Championships, or Mike Weir surprising the field to earn his first Master's Championship. 2004 Upper Deck Golf is available now at retail and hobby stores nationwide.

Additionally, the 2004 Upper Deck Golf product sold in hobby stores nationwide will boast an extraordinary first for the sports collectibles industry -- each box will contain one golf ball exclusively manufactured for and used by the game's greatest golfers, Tiger Woods and Annika Sorenstam. These rare golf balls are not sold in stores and can only be found in the hobby version.

2004 Upper Deck Golf Features:

-- Regular Player Cards -- 132 card set

-- Championship Portfolio (insert card delivering one per pack in Retail and Golf Retail only)

-- Tiger Pin Seeker Golden Ball Marker Card (scratch off and win opportunity to attend clinic hosted by Tiger Woods -- very limited quantity)

-- Bounty Card -- Silver Version (Find the Tiger Woods silver ball marker card and trade it in for $1,000 -- very limited quantity)

-- Authentic Golf Ball -- Exclusive authentic Tiger Woods and Annika Sorenstam golf balls designed to their personal playing specifications (The Nike and Callaway balls are stamped with Woods' and Sorenstam's official markings (delivering one Tiger or one Annika ball per box, Hobby Only)

-- Penned Pin Seekers -- Autographed ball marker cards (delivering 1:240 packs in Hobby; and 1:480 packs in Retail and Golf Retail)

-- Upper Deck (UD) Golf Gear-Par -- Tournament-worn shirt cards (delivering 1:20 in Hobby and 1:24 in Retail)

-- Pin Seeker Ball Marker cards (available only at Golf Retail) -- delivering 1:24 packs on average

Source: The Upper Deck Co, LLC
Date: April 21, 2004

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