Panini America is offering shop owners a new rewards program including the opportunity to select product information, checklists and other key information before it’s released to the public. The Panini Roundtable will also afford qualifying shops the chance to hold sneak peek opportunities days before a product’s national release.

Hobby shop owners can register directly with the company or through their preferred authorized Panini distributor. Direct accounts are encouraged to register by emailing directs@paniniamerica.net and using “Panini Roundtable” in the subject line.

Panini Roundtable Rewards Program“The Panini Roundtable program is our way of rewarding the foundation of our business, which is the brick-and-mortar store,” said Tim Franz, Panini America Sales Director. “This is just the beginning of something that I think will be revolutionary; the support that we will provide at the store level will be unprecedented in this industry.”

Other benefits of Panini Roundtable membership include:

• Panini Hobby Shop of the Month – Starting in October, Panini will name a Roundtable Shop of the Month. The winning shop will be featured on The Knight’s Lance and will receive prizes such as autographed memorabilia, boxes, packs and other giveaways

• Panini Knights of the Roundtable – Panini will select 20 hobby stores on a quarterly basis to participate in a Roundtable discussion with the company’s product development team; each conference call will provide store owners with direct access to future products

• Panini Confidential – Roundtable members will receive select product information, checklists and other key information before it’s released to the public

• In addition, Roundtable members will be able to take advantage of Panini America’s exclusive hobby store promotions such as Panini NFL Player of Day, Panini NHL Player of the Day, Panini NBA Starting 5, Black Friday, Father’s Day and more.

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